Lonzo Ball sports Under Armour; father says switch 'statement to brands'

12:56 AM ET

LaVar Ball concurred his son’s wearing of opposite boots serves as both a enticement and an invitation to a brands that upheld on him.

“It’s creation a matter to a brands of what they could have had with an open mind,” a primogenitor pronounced around content message. “The players are a code ambassadors. The code is zero but a players.”

Asked possibly there’s still a possibility for a large shoe code to pointer his son Lonzo, LaVar responded: “If a cost is right. Quite honestly we are strictly in a shoe game, and are a billion dollar code possibly way.”

The Los Angeles Lakers’ first-round collect has played 5 games in a NBA’s summer league. In a initial dual games, he wore his possess Big Baller Brand signature shoe. For a third diversion he wore Nike, for a fourth Adidas, and for a fifth on Saturday night, he wore Stephen Curry‘s yet-to-be-released Under Armour shoes.

In Saturday’s diversion opposite a Brooklyn Nets, Ball had 14 points, 9 rebounds and 7 assists, assisting send a Lakers into a summer joining semifinals.

Lonzo Ball in Curry’s tonight as he told Cassidy Hubbarth he would be doing.

Ohm Youngmisuk, ESPN Staff Writer

Afterward, Lonzo told ESPN that “when he wakes up” he decides that boots to wear. When asked if his shoe choices are partial of a master plan, he noted: “You could contend that.”

The Big Baller Brand has sole a boots online. They are labelled during $495 and will start shipping Nov. 23.

Both LaVar and Lonzo pronounced that wearing opposite shoe brands reflects a autonomy Lonzo has to switch things up. But some insiders in a shoe attention suspicion it was bizarre that Lonzo was wearing other brands so soon.

In negotiations with a large brands — Nike, Adidas and Under Armour — LaVar done it famous that he was looking for $1 billion and wanted those brands to sublicense his Big Baller Brand. The shoe brands fast passed. Days later, a initial Big Baller Brand boots launched on a association website.

Industry sources pronounced a normal companies have offering Ball deals in a operation of $1.5 million per year. Playing on a Lakers, and a energy of his holdout, could boost that to over $2 million per year.

That’s a prolonged approach from a billion.

Information from ESPN’s Ohm Youngmisuk contributed to this report.

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