Fox to promote Thursday Night Football for subsequent 5 seasons

3:49 PM ET

Thursday Night Football is changing networks once again.

The NFL announced Wednesday morning that a package will go to Fox for a subsequent 5 seasons. Sources contend a agreement — that entitles Fox to promote 11 games on Thursday any deteriorate from Week 4 to Week 15, not including Thanksgiving night — is value an normal of some-more than $660 million a year.

Despite losing exclusivity as a outcome of carrying a promote partner in a NFL Network, a value of Thursday Night Football has continued to increase.

“We feel really assured in their ability to continue to grow this franchise,” NFL commissioner Roger Goodell pronounced on a Wednesday morning discussion call.

Goodell: Rise in Thursday injuries insignificant

Roger Goodell downplayed a arise in injuries during Thursday night games this deteriorate on a same day a NFL announced a five-year understanding to continue broadcasting a package with Fox Sports.

CBS paid $37.5 million per diversion for 8 games during a 2014 and 2015 seasons. For a past dual seasons, NBC assimilated CBS to promote 5 games any during a cost of $45 million. The new understanding values any diversion during an normal of some-more than $60 million.

“We suspicion creation a long-term joining was in a best seductiveness of a product and a tenure group,” pronounced New England Patriots owners Robert Kraft, a authority of a league’s promote committee.

Fox gets stretched digital prominence rights as partial of a deal.

“NFL football continues to be a many profitable commodity in all of media,” pronounced Peter Rice, boss of 21st Century Fox.

Digital rights to Thursday Night Football games have also exponentially increased. Amazon paid $50 million this past deteriorate to tide a games on Amazon Prime, adult from a $10 million Twitter paid in 2016. Rights for a arriving deteriorate have not nonetheless been sold. Goodell pronounced this will be finished in a subsequent integrate of weeks, in partnership with Fox, and a joining has seen “unprecedented competition” in this area.

Players have prolonged argued that Thursday Night Football games make it harder to stay healthy due to shorter rest.

“Guys don’t have time to recover,” Seattle Seahawks far-reaching receiver Doug Baldwin pronounced after teammate Richard Sherman ruptured his Achilles tendon during a Thursday night diversion in November. “Hard to redeem in 4 days. … Thursday Night Football should be illegal.”

League information in 2016 showed that an normal of 6.3 injuries per diversion were postulated on Thursday night contra 6.5 for games played on Sunday. But in formula a joining suggested final week, Thursday Night Football had a aloft damage rate (6.9 injuries per diversion to 6.3) for a 2017 season. League officials contend a disproportion is not statistically noteworthy.

“We will continue to work with a NFLPA to make a shorter week some-more appealing in a approach that is improved for a players,” Goodell said. “Our players are unanimous in that they adore a 10 days after a Thursday night game. There are opposite views, as we know, and we will do all we can to have a best outcome as possible.”

NFL ratings for a unchanging deteriorate were down 9.7 percent this deteriorate after an 8 percent dump in 2016. A standard diversion was watched by 14.9 million viewers, or 1.6 million fewer people this deteriorate as compared to final deteriorate (16.5 million). Despite a dump in NFL ratings, Nielsen information shows that a 20 of a 30 highest-rated shows on radio in 2017 were football games.

Fox has been broadcasting NFC games on Sundays given 1994. It now pays $1.1 billion a year to promote those games by a 2022 season.

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